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India logs fresh 11,106 COVID cases, over 12,000 recoveries in 24 hours; active cases decline to 1.26 lakh.
COVID-19 India Live News Updates: India recorded 11,106 new cases of the novel coronavirus, along with 459 deaths due to the infection in the past 24 hours. According to the data shared by the Union Health Ministry on Friday, the country saw a total of 12,789 discharges in the last 24 hours, taking the total recovery rate at around 98.28 per cent which is the highest since March 2020 and total recoveries data reached to 3,38,97,921.
The total active cases of COVID-19 in India have declined to 1,26,620, the ministry data showed today.
More than 115.23 crore vaccine doses have been administered so far under the Nationwide Vaccination Drive.
According to the Indian Council of Medical Research (ICMR), 62,93,87,540 samples have been tested up to November 18 for COVID-19. Of these 11,38,699 samples were tested on Thursday.
The total death toll in the country is now at 4,65,082. In India, the first death due to the COVID pandemic was reported in March 2020.
As per the information provided by the Ministry of Health, the active caseload account for less than 1 per cent of the total cases, currently at 0.37% - lowest since March 2020.
Meanwhile, Kerala recorded 6,111 fresh coronavirus infections and 372 deaths on Thursday, raising the caseload to 50,84,095 and the toll of fatalities to 36,847. With 7,202 more people recovering from the virus since Wednesday, the total number touched 49,84,328 and the active cases dropped to 62,288, an official press release said.
Of the 372 deaths, 51 were reported over the last few days and 321 were designated as COVID-19 deaths after receiving appeals based on the new guidelines of the Centre and the directions of the Supreme Court, the release said. As many as 66,693 samples were tested in the last 24 hours, it said.
Among the 14 districts, Thiruvananthapuram recorded the highest with 848 cases followed by Ernakulam (812) and Kozhikode (757). Of the new cases, 33 were health workers, 22 from outside the State and 5,664 infected through contact with the source of it not being clear in 392.
There are currently 2,05,822 people under surveillance in various districts, of whom 2,00,635 are in home or institutional quarantine and 5,187 in hospitals, added the release.Also Read: Pfizer to sell 10 million COVID-19 pills to US for $5.29 billionAlso Read: German disease control head warns of 'terrible Christmas' as country's Covid cases rise
Christian Stadil revealed, “It is one of the oldest sports brand in the world. One rainy afternoon back in 1923, Albert Messmer, a football fan and a fine boot maker, was distraught seeing the conditions of the players who had no control on their moves and were rendered helpless in the muddy waters of the field. This reminded him of the bumblebee which flies despite its weight. He worked tirelessly to perfect the shoe that would make the footballers akin to the bumblebee, known as hummel in the German language. Thus, came the first ever football studs and is a tribute to the bumblebee that never gave up despite its weight.”
Being Omnichannel is a buzzword especially for youth centric brand. Vakharia shares his experiences as he says, “Spykar reaches out to a very young audience and hence being present on the Internet was a seamless decision. Being online is a natural destination but not at the cost of offline. Traditionally, India has been offline and Spykar has also had its business come out of offline. Hence, the brand engages in such a manner that there is a peaceful course between the two. Spykar is present online across all portals but do not aggressively push it. With an Omnichannel strategy, the pricing is exactly the same online and offline. If you buy the current merchandise offline or online, it comes at the same cost.”
Bata India, the largest footwear retailer in India, picked up brand ambassadors from Bollywood – Kriti Sanon and Cricket – Smriti Mandhana to support the launch of its new internationally designed Red Label & Power collections.Bata further leveraged the demand for best-selling articles by expanding it to more stores in smaller towns, adding stylish designs as well as improving competitiveness in manufacturing
Even though the high-street culture isn’t trending in India as much as the west, I think many successful high-street models like the Hermes Maison located at the Fort in Mumbai, or Zara’s newest icon established in a sprawling 51,000 sq ft space in a 110 year old heritage building located in South Mumbai are promising examples of where the future is heading for high-street retail in India. We recently tied up with The Collective via an MBO format to create brand salience and reach out to a wider audience.
Kishore Biyani, Founder and CEO of Future Group, stated, “Since founding FLFL in 2012, we have successfully created and grown leading Indian fashion brands and are excited to partner with L Catterton Asia to continue building on FLFL’s unique vision. We are well positioned as the preferred fashion destination in India and with L Catterton’s pedigree and fashion expertise, we will continue to be a trendsetter through our collective deep understanding of culture, style code, passion and aspirations of Indian consumers. This investment reinforces FLFL’s position as India’s leading lifestyle fashion company while opening up avenues of global collaboration for us.”
To carve a niche for themselves in the Indian retail industry, hummel has recently appointed Soumava Naskar (Som), Head Business Development, India. In his last tryst as Head, Brand Marketing at Jabong, Som has been awarded ‘Most influential Martech Leaders’ by the World Marketing Congress and Top 50 most influential e-commerce professionals in India’ at the 14th edition of the Asia Retail Congress (CMO Asia).
“As far as fast fashion is concerned, we have leap-frogged a lot and we have created brands where we are actually not using designers but using artificial intelligence and machine learning to be able to depict how next wave of fashion is going to be much faster and then work with other manufacturers to bring them to life also much faster. So, within a span from conception to execution and to be available on our platform is only a span of two months. And that is how fast we are taking fast fashion to be,” she added.
The future for the Indian textile industry looks promising, encouraged by both strong domestic consumption as well as export demand. With consumerism and disposable income on the rise, the knitwear sector has experienced a rapid growth in the past decade with the entry of several retail chains like GAP, Zara and H&M among others in the Indian market. With higher disposable income, we see a demand for products creating a huge domestic market. The domestic market for apparel and lifestyle products, currently estimated at US $85 billion, is expected to reach US $160 billion by 2025.
India is the fifth largest destination in the global retail space, making the Indian apparel industry the second largest contributor in the retail industry. Basis industry statistics, denim is the single most leading segment in the fashion industry.India is the fifth largest destination in the global retail space, making the Indian apparel industry the second largest contributor in the retail industry
He further adds, “We are planning to open more EBOs across India. We are planning to add another 60 stores in this financial year that would be an equivalent combination of small towns and metros. Woodland as a brand is also present in international market for quite some time. We are currently working on entering into more foreign countries in near future to add to the kitty of our International presence. We are working on strengthening our presence in South-East Asia, West Asia, Europe and the US. We are expecting to generate good revenue by the end of this financial year.”
Aditya Birla Fashion and Retail (ABFRL), formerly known as Pantaloons Fashion, has reported an over five-fold increase in standalone net profit at Rs 113.12 crore for the March quarter, helped by a deferred tax gain of Rs 68.82 crore.The company had posted a net profit of Rs 21.83 crore in the January-March quarter of the last fiscal
“Bata has had an exciting quarter with its new brand ambassador for Power – Smriti Mandhana who became the face of the new internationally designed collections like Power XO Rise and Glide Vapor. Our connect with the youth was strengthened via Smriti. Also based on consumer insights, we have been moving ahead on a path of premiumisation by adding technologies like memory cushion & Insolia. We continued to invest in improving customer experience with new international ‘Red-concept’ stores and breathtaking visual merchandising. Our smart pricing strategy and operational cost efficiencies, helped ensure better returns for our stakeholders,” said Sandeep Kataria, Chief Executive Officer, Bata India Limited.
“The Indian consumer market has a lot of potential and is very promising. Being home to a diverse audience there is something for everyone it has to offer. Thus we bring in our range of luxury sneakers that are designed with premium hand-crafted leather with an artisan approach, keeping in mind style, sophistication and comfort,” added Martino.
The acceleration of M&S’s UK store estate programme is part of M&S’s wider five-year transformation plan to make M&S special again. Under the plan M&S has the ambition to create fewer, better Clothing & Home stores. These stores will be larger, digitally enabled, better located and more inspirational for customers to shop.They will also be supported by a seamless online experience across all digital channels including mobile and social, and by a conveniently located network of Food stores that offer customers a next-day collect in store service for Clothing & Home purchases.
We launched the Shop4Reebok website in December 2014 and the platform to serve as a one-stop destination for all fitness requirements ranging from Running, Training and Walking to Studio activities such as Dance, Yoga and Aerobics. Shop4Reebok also offers consumers free shipping on purchases with fast and free returns for a hassle-free and smooth shopping experience.